We are in need of a strategic Marketing Representative Officer to join our high caliber team at The Gathering Food Group in Kuwait. Growing your career as a Full Time. Your job will be a terrific opportunity to develop beneficial skills. If you are strong in project management, problem-solving and have the right mindset for the job, then apply for the position of Marketing Representative Officer at Sarya united General Trading today! JOB TYPE: Permanent (full-time) The F&B Marketing Representative Officer is responsible for developing, implementing, monitoring and evaluating all marketing communications strategies for the F&B outlets including advertising, promotions, public relations, e-commerce, social media and collateral with focus on driving incremental revenue in line with the overall visions and objectives of the outlets. Responsibilities: Reporting to Food & Beverage Manager and indirectly to the marketing department of the franchise partners, responsibilities and essential job functions include but are not limited to the following:
Planning Marketing Strategy
• Develop and implement a strategic integrated marketing communications plan and correlation expenditure budgets annually
• Regularly define and identify most effective communication channels to promote existing products and services
• Develop advertising opportunities (special printed media, radio, other) Creating marketing content
• Design and develop marketing material (photo and video shooting, collaterals, social media, WhatsApp and direct marketing emails
• Manage digital marketing and social media activity across the various social media platforms including the development of content and analysis of reach and conversion
• Source for and promote events that will drive traffic to the F&B outlets and grow revenue
• Be in charge of online menu changes and updates Brand Management Awareness
• Coordinate and manage media/public interest to generate coverage and maintain awareness of the branded outlets
• Handle and coordinate all media request, media releases, enquiries and presentations-hosting media, influencers and VIPs to drive quality media and impactful word of mouth
• Keep current with marketing trends, competitive analysis, new communication techniques and digital platform, in order to explore and recommend creative ways to reaching out to target audience groups
• Plan monthly promotional calendar with outlet managers generating ideas for new offerings
• Evaluate and prepare reports showing the results of marketing campaigns (ROI)
• Maintain effective internal communications to ensure all relevant internal departments and regional office are kept informed of marketing objectives
• Bringing new Ideas for packaging and food delivery solutions Customer Engagement
• Build and maintain customer database and engage through regular customer communiqués as in newsletters, loyalty programs
• Support operations team in managing guest experience on site, be visible and be part of the face and the host of the outlets
• Respond to media or customer queries and complaints and host special events in conjunction with management to promote the outlets Benefits of working as a Marketing Representative Officer in Kuwait: * Kuwait driving License —–
● Company offers great benefits
● Continuous Learning Opportunities
● Leading Industry Pay
Please send us the CV via Whatsapp – 60402499
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